Lifestyle & Wedding Marketing Resources to Inspire A Successful 2017

Today, we are toasting our clients and those inspiring creatives who give In Good Company purpose each day. A new calendar year is upon us all and with that comes the perfect opportunity to celebrate our achievements and to set our sights on fresh goals for the months ahead.

As you look to build brand momentum and generate new business opportunities, expanding your knowledge as a small business owner is a smart strategy.

To help jump start the New Year, we’ve curated a brief collection of our favorite resources that are meant to motivate you to tackle new and exciting projects this year.

General Assembly: Register for a course locally or online from experts in various business related fields to gain new skills and knowledge to fuel your business. An Adobe Illustrator class, a coding course, or a workshop to writing that illusive business plan are just a few choices. With affordability at the forefront, General Assembly offers easy-to-follow courses that start at $69 - designed to encourage entrepreneurs to expand their education in a way that complements their busy lifestyle.

Sage Wedding Pro’s Accounting 101: Taught by the experts behind Sage Wedding Pros, Michelle Loretta and Kelly Simants have designed this beginners course specifically for wedding pros who have little experience managing their own small business accounting. The 10 course curriculum is delivered to your inbox, filled with videos, checklists and templates to make understanding your business’ finances a bit easier. *Registration closes January 5

Udemy: This online directory of educational courses offered by industry experts, world-renowned CEOs, authors, successful entrepreneurs & thought-leaders. Perhaps you’d like to add a Shopify functionality to your bridal website to start selling your designer gowns online; you’re in luck - there are plenty of classes you could take. There are also courses that cover industry specific needs as well as general business tools like like web design, re-branding, small business operations, marketing, etc... Once you create a profile on Udemy, you’ll start receiving email alerts with new courses that apply to your distinct needs (and bonus - your first course is just $10).

#Girlboss Radio: Visionary behind Nasty Gal & author Sophia Amoruso interviews powerhouse women entrepreneurs, artists and makers who have left an impression on the world, sharing their lessons learned with listeners. Unapologetically authentic, we’re fans of the inspiring stories of so many women from all corners of the business world - from fashion to technology and every corner in between.

So here’s to every entrepreneur, small business owner and maker with a vision to create and live through their passion. Cheers to a successful 2017!

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